Pay-Per-Click (PPC) advertising is the most certain way in which to place your business at the top of Google search rankings.
Your ads are displayed to potential customers on Google search results precisely when they are searching for the things that you offer.
And only pay when they click to visit your website or call.
What is Pay-Per-Click Marketing?Pay-Per-Click, or PPC advertising is a quick and easy way to advertise your site on Google. It does exactly what it says on the tin - you only pay when a potential customer clicks on your advert and goes through to your website.
Google Ads allows you to 'purchase' or 'bid' for keywords that people would enter to search for a product or service. See it this way, each keyword phrase that is used, has a value attached to it (a cost in Rands); the more popular the keyword phrase the more expensive it becomes.
Let's assume a keyword has a cost of R 5.00 - when someone searches for that keyword phrase, your advert will appear in Google (above or below the normal results).
There is no cost for appearing BUT as soon as someone clicks through to your site, it will cost you that R 5.00. As a visitor clicks through to your site, your Google account is debited with an amount that is based on supply and demand - i.e. the more the keyword phrase is wanted, the higher the position; the more expensive the keyword phrase becomes.
Let us do the hard work and fully manage your Pay-Per-Click campaign so you can just sit back and focus on the important things.
We can create personalised campaigns that are tailored to your business utilising specific keywords and audiences for maximum effect.
By keeping our pricing simple, we enable you to control the amount you are spending per month, so you can easily budget for your advertising.
Our team of Google experts will set up your adverts and be with you every step of the way to give you any advice you may need.
We can help your business to localise your adverts geographically so people who see your adverts are near to where you are based.
We'll give you access to your campaign so that there is clear transparency in where your money is spent and how it is doing.
* All pricing excludes VAT
Back to top
