AFFORDABLE WEBSITE DESIGN FOR MOBILE WEB SITES
What is a mobi site?
The Mobile Web refers to the use of Internet-connected applications, or browser-based access to the Internet from a mobile device, such as a smartphone or tablet computer, connected to a wireless network.
Traditionally, access to the Web has been via fixed-line services like dial up and ADSL. However, the Web is becoming more accessible by portable and wireless devices and in 2008 mobile access to the Internet exceeded desktop computer-based access for the first time (source: International Telecommunications Union, Oct 2009). The move to mobile Internet access has been accelerating with the rise since 2007 of larger multitouch smartphones, and of multitouch tablet computers since 2010. Both platforms provide better Internet access and browser- or application-based user Web experiences than previous generations of mobile devices have done.
Thanks to the birth of smart-phones, tablets, e-readers, and several different types of mobile phones we live in a world where anyone can access the internet on-the-go. Unfortunately, websites have been designed for use on a standard computer monitor and higher resolution display screen and this does not show up well at lower resolutions screen of a smartphone.
As mentioned above, this poor translation between standard and mobile web viewing can lead to an unpleasant viewing experiences on mobile devices. However, this is a problem that can be rectified by simply creating a mirror web site that is designed specifically for mobile devices.
Hospitality industry world-wide
In the Hospitality and travel industry world-wide, supplying a mobile website is no longer a questionable option, it’s a necessity! A large amount of customers now use their connected smart-phones and mobile devices to complete a hotel booking or to take advantage of features and amenities most resorts offer through mobile applications.
According to eMarketer, from 2010 to 2012, the number of customers booking via a smartphone or mobile device will climb from 8.7 million to 15.1 million.
Consumers expect readily accessible and hassle-free support, and there is no question that a mobile website can offer related features. The point is that, creating a mobile website version for your establishment will offer customers several different opportunities to remain satisfied.
A mobile website can be utilized many different ways; including to provide booking support; customer service options and local trip or event planning and directions. With so many options and ways to utilize a mobile website version, there is absolutely no reason for your establishment not to take advantage of the mobile industry.
Where to from here?
With that being said, it’s time to get working on the mobile site version of your standard website! A mobile website version is basically a mirrored website, which can be accessed at an alternate web address, that is optimized for viewing on handheld or mobile devices. Some people may be wondering why any company would need this many website versions, and may also believe that having so many web addresses is quite excessive. The truth is in fact the exact opposite. When considering the internet, the more excessive the better.
Having this many website versions also makes a brand more easily and readily accessible to customers. These days, if a company is not easily accessible to customers, then they will simply turn to another business that is.
There is no option - you will need to get a mibile webiste in order to stay ahead. Contact us if you want us to send you a quote for a mobile site.
SEO, Website promotion, web design and full Internet services dedicated to the Hospitality and Travel & Tourism industry in SA.