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Social Media

Why is Social Media Vitality Important?

ADSLIn a nutshell Social Media has to do with interacting with people. Social media, we are told, will help us all “engage” with existing and new customers, potential partners, the media and other opinion formers in a way that will stimulate an on-going relationship with them. This will in turn lead to more profitability over time than a series of one-off transactions, since the cost of reaching a continuous stream of new customers will outweigh the cost of keeping in touch with existing customers. Social networking has big potential in offering information and marketing opportunities to the existing client base.

As important as social media is for your business, once you have built all of your social media profiles and are engaging other people online regularly, it is equally important to monitor the effectiveness of social media for your business. In this age of sophisticated technology, even if you don’t have a desire to be involved with social media for your business, you really don’t have a choice. You have to keep up with your customers and your competition. If you don’t get involved, you will be giving up your edge and other business people will shine in the eyes of potential and current customers and you will be left behind.

10 reasons why you need Social Media Marketing for a company:

Branding Lead Generation Engage with its customers Generate Relevant Traffic Improve ROI Customer Feedback Announcing Specials or new services Know more about Customer preferences Influence on Search Engine Rankings Enhance Customer Relationship Management